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Communicating
The Importance Of Domestic Swine & Poultry Production
ASA is encouraging all leaders and state affiliates to
develop and distribute communications designed to educate soybean
producers about the importance of domestic swine and poultry
production.
Swine and
poultry feed accounts for 75 percent of all U.S. domestic soybean meal
consumption. That represents more than 1 billion bushels of soybeans,
or about 37 percent of the total U.S. soybean crop. (See
Soy Stats™ for more information.)
“As
swine and poultry producers face a variety of challenges to their
industry, soybean producers must appreciate how important these
customers are to their own profitability,” said ASA President Dwain
Ford. “Since virtually 100 percent of domestic soymeal is
processed from U.S. soybeans, we cannot stand idly by as their numbers
decrease.”
ASA is
kicking off a campaign to educate producers by publishing articles and
information that explains the importance of a strong domestic
livestock industry. And because “a picture is worth a thousand
words,” ASA has developed a hog and a chicken illustration, that are
designed to attest to the old adage, “you are what you eat.” These
images, and a set of Talking
Points, are available here on SoyGrowers.
Both low
and high-resolution image files may be downloaded and published free
of charge for non-commercial, educational use only by state soybean
offices and agricultural media.
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